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Google's Free to Play Video Ads

Posted on May 26, 2006 by Ken Cheung

I'm confused (easy to do for a dad with three young kids). There's a post on the Adsense blog with more details about their new click-to-play video ads. Here's the blurb that confuses me:

Can I watch the videos appearing on my own site?

Yes, you can watch the videos appearing on your site by clicking on the "Play" button–this will not affect your reports. However, please do not click on the advertiser's URL, or on the ad itself, which will also bring you to the advertiser's site. Clicking on the ad or URL could generate invalid clicks on your account and inflate advertiser costs.

Excuse me? I thought these were click to play video ads. It sounds like they are actually free to play ads because publishers do not get pay for clicking on the play button. Shouldn't clicking on the play button count as clicking on the ad? Am I the only publisher who thought clicking on the play button counts as an ad click?

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One Response to Google's Free to Play Video Ads

  1. Pingback: AdSense Video ads FAQ: ProBlogger Blog Tips

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