In an earlier post, I reported on the reliability of various email broadcast services. I noted that Zookoda seems to be least reliable of the email services I tested. Until this week, I stuck with Zookoda because of the many free features that they offered. However, as some of you have already noticed, I finally gave in and switched to Feedburner. Even though FeedBlitz was more reliable in my tests, I went with FeedBurner because of three reasons: (1) the image verification step was handled via a pop-up, which didn't take my readers away from my site, (2) less branding by the email service provider, and (3) option to select a two-hour window to send out emails. I hate pop-ups and I know some pop-up blockers may block the image verification step, but I feel this option is better than having readers taken off my site.
This is a second in a series of reviews on email broadcasting services. Today I am reviewing FeedBurner Email. Like Zookoda, FeedBurner is a free, web-hosted solution. In my test drive, I found FeedBurner was easy to setup. This was because the only option you can change is the from address for the newsletters. After that, all you have to do is copy and paste the subscription form code to your site.
OK, what's going on? It seems like in the past few days, there has been a flurry of activities from Yahoo, Google, and others. Today, Google announced their new video ads on their blog. If you opt into image ads, you will be opted into video ads as well. Though this doesn't mean video ads will run on your site. The video ads will use the following formats: 300×250 Medium Rectangle, 336×280 Large Rectangle, or 250×250 Square. Hmmm. Since I've started running 3 ad units on some of my sites, I noticed my sites take longer to load. Now, with the video (and Flash) ads, my sites will slow down even more. I might have to decrease the number of ad units and/or go back to text-only ads.