Archive for the ‘YPN’ Category

Adsense Tip #457

Posted by Ken Cheung on Tuesday, July 4, 2006 in Adsense, YPN : : comment

Like many of you, I test my Adsense ads to improve the performance of the ads. In my latest test, I tested blended ads against ads that were slightly highlighted. The blended ads matched the content — white background with blue links. The highlighted ads had a light blue background. First, unlike most publishers, highlighted [...]

Hello, I am an Annoying Ad

Posted by Ken Cheung on Thursday, June 1, 2006 in Adsense, YPN : : 4 comments

Update: Darren over at ProBlogger thought I might get in trouble for running the fake scrolling ad that I mentioned in the post below. After I got a heart attack and was brought back to life by a baby yanking on my hair, I emailed Adsense and YPN. Adsense guy didn't see a problem. However, [...]

Yahoo! Video, Take Seventy-eight

Posted by Ken Cheung on Wednesday, May 31, 2006 in YPN : : comment

YPN has a post about their latest version of Yahoo! Video. Other than additional content, I'm not sure how this will translate to more income for publishers.
However, the tool sounds cool. Yahoo! Video is a web-hosted service that gives publishers the ability to upload video content directly to Yahoo!, manage, tag and share it with [...]

The Secret to Tracking Ads

Posted by Ken Cheung on Wednesday, May 31, 2006 in YPN : : comment

The YPN Blog has a post about using reporting categories to test ads on your site. The post doesn't contain anything new and is very basic. Must be targeting the newbies to YPN. I'm also a little confused about the title, "And The Survey Says . . ." I thought YPN was going to release [...]

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